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Journalism Professor Publishes New Digital Media Model in New e-book


April 8, 2013

TALLAHASSEE, Fla
. - In his newly released e-book, Florida A&M University (FAMU) Visiting Professor Benjamin A. Davis has created a digital model to assist reporters, bloggers and citizen journalists with telling stories for Internet audiences.  Davis is the CBS News Harold Dow Visiting Professor at the FAMU School of Journalism and Graphic Communication.

Leading technologist John Pavlik, associate dean for research at Northwestern University in Qatar, said The Digital Media Pyramid “turns traditional newsroom thinking on its head.”  The Digital Media Pyramid covers:
  • How to cut and paste and not plagiarize;               
  • Benjamin Franklin as an original analog blogger;
  • Original rappers as journalists;
  • The dangers of advertisements for journalists;
  • Who gets to be called a journalist?;
  • Video interview with Jayson Blair about plagiarism; and
  • How to let readers self educate themselves through social media. 
FAMU graphic design student William “Dirt” Tucker of Philadelphia designed the cover and did all of the art for the e-book.  Also the work of three FAMU journalism students appears in the e-book as examples of how to use the Digital Media Pyramid.  They are Karol Gianina Marquez of Lima, Peru, Sydnee Mitchell of Jacksonville, Fla. and Tineisha Sulker of New York City.  The co-editor is FAMU journalism professor Joe Ritchie.

Davis is a distinguished journalist who worked at NPR in Washington, ABC News in New York and MSNBC.com as part of its launch team. He is a former TV reporter in Charlotte and Baltimore. He has won two Columbia DuPont Awards - the broadcast equivalent to what the Pulitzer is for print.

He is a graduate of Whittier College in Calif., he received his master’s from Columbia University’s School of Journalism and he was the Burton R. Benjamin Fellow at the Knight Wallace Fellowship program at the University of Michigan.

The Digital Media Pyramid e-book can be found on Amazon and the Apple iBooks store.

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